Advertising Beast Knowledge Base
  • Advertising Beast knowledge base
  • Getting started
    • Understanding the essentials
      • Data considerations
      • Data processing queue
    • Onboarding
      • Connecting accounts
        • Connecting amazon advertising accounts
        • Connecting selling partner accounts
          • Granting account access
            • Seller central service provider permissions
            • Seller central user permissions
          • Granting 'inventory' access
            • Seller central service provider admin 'inventory' access
            • Seller central user admin 'inventory' access
          • Granting 'ad management' access
            • Seller central service provider admin 'ad management' access
            • Seller central user admin 'ad management' access
          • Granting 'reports' access
            • Seller central service provider 'business reports' access
            • Seller central user 'business reports' access
            • Seller central service provider admin 'reports' access
            • Seller central user admin 'reports' access
          • Granting account 'performance' dashboard access
            • Seller central service provider admin account 'performance ' dashboard access
            • Seller central user admin account 'performance ' dashboard access
            • Seller central service provider 'app authorization'
            • Seller central user 'app authorization'
          • Manage permissions
            • Vendor central 'manage integrations (EDI/API)'
      • Granting access to users
      • Enabling accounts for advertising
    • Navigating the app
      • Logging in
      • Selecting accounts
      • Configuring basic interface settings
  • Managing advertising accounts
    • Modules
      • Cross-module components
        • Navigation pills
        • Date range selector
        • Data tables
          • Actions bar
            • Fast mode
            • Filters
              • Conditions
              • Operators
            • Columns
            • Actions (edit)
              • Update
              • Lock/unlock records
              • Update custom fields
                • Bulk upload custom fields
              • Move to portfolio
              • Create targeting
              • Create access link
              • Open profiles in new tab
              • Log processor
              • Revert
              • Retry
            • Export
          • Checkboxes
          • Controllers bar
            • Comparison controller
            • Percentage controller
            • Filtering controller
            • Sorting controller
          • Data
            • Available dimensions
            • Available metrics
          • Pagination
        • Building blocks
          • Controllers bar
        • Preview mode
      • Bulk manager
        • Accounts
        • Portfolios
        • ASINs
        • Campaigns
        • Ad groups
          • Update ad groups
            • Update ad group default bid
              • Ad group bidding parameters
            • Update ad group state
          • Create targeting from ad groups
        • Ads
        • Targeting
          • Update targeting
            • Update targeting bid
              • Targeting bidding parameters
            • Update targeting state
        • Negative targeting
        • Search terms
          • Create targeting from search terms
            • Match types and negative match types
            • Ad group methods
            • Output
      • Ads launcher
        • Spreadsheet bulk uploads
        • Campaign templates
          • Sponsored products & display
          • Sponsored brands
      • Automated rules
        • Before setting up rules
        • Creating rules
        • Available models
          • Overview
          • ASINs
          • Campaigns
          • Ad groups
          • Ads
          • Targeting
          • Negative Targeting
          • Search terms
      • Reports
        • Advertising reports
          • Standard reports
          • Custom reports
          • Guest reports
        • Attribution reports
      • Actions log
        • Operation batches
        • Operation reports
          • Error messages
        • Actions log actions
          • Revert
          • Retry
  • Troubleshooting the app
    • Failing to load in-app data
    • Failing to accurately compare in-app data to console
    • Finding missing accounts
    • Troubleshooting 'actions log' errors
  • Cancelling services
    • Disabling accounts from advertising
    • Disconnecting accounts
      • Disconnecting amazon advertising accounts
      • Disconnecting selling partner accounts
    • Terminating app subscription
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  • Export
  • Import
  1. Getting started
  2. Understanding the essentials

Data processing queue

In order to be able to submit multiple requests at once and honor the limits set up by the API, all app requests are processed in batches and queued in the log system. The following points explain in detail how changes are submitted.

Export

  • Changes made via the UI are immediately created as at least one upload batch. Multiple batches will be created if an update affects multiple models—e.g. sponsored products and sponsored brands, or both product targets and keywords.

  • Every minute the system checks for the next available bulk upload. If there is one in the queue, it is translated into an update batch.

  • Every minute the system checks for the next available update batch. If there is one in queue, the system will send up to 500 records in that batch to amazon, with certain amazon-imposed limitations:

    • Only 100 records are sent at a time if the batch includes sponsored brands or sponsored display records, per amazon’s limitation.

    • Only 10 records are sent at a time if the batch includes sponsored brand campaigns.

  • If the next batch has fewer unprocessed records than the limits (500, 100, or 10 respectively), all remaining records will be sent in this batch.

Import

Several jobs constantly take snapshots/reports from the queue, requesting data from Amazon and later retrieving it.

  • Snapshots (dimensions)

    • The snapshots handle all parameters/attributes referred to as “dimensions”: campaign name, state, budget, etc.

    • Brand snapshots are queued for import at midnight* for active accounts (advertising=true).

    • Portfolio, and all SP, SB, and SD snapshots are queued at 1 am* for active accounts (advertising=true).

    • Accounts marked advertising=false are queued weekly, to prioritize active accounts over dormant accounts.

  • Reports (metrics)

    • The reports refer to all fields considered “metrics”: impressions, clicks, spend, etc, imported more regularly to ensure maximum accuracy.

    • SP, SB, and SD reports are queued daily at 1 am*, 7 am*, 1 pm*, 7 pm*. The app requests data for the most recent 14 days, as well as the 30th and 60th most recent day. Amazon updates metric data constantly, so the 60th day is pulled to ensure reporting the latest data before Amazon stops providing it.

    • Accounts marked advertising=false are queued weekly, to prioritize active accounts over dormant accounts.

*All times are expressed in PST.

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Last updated 1 year ago