> For the complete documentation index, see [llms.txt](https://docs.advertisingbeast.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.advertisingbeast.com/managing-advertising-accounts/modules/reports/attribution-reports.md).

# Attribution reports

Amazon Attribution is an advertising and analytics measurement solution, providing insights into the performance of non-Amazon marketing channels on Amazon. It allows you to understand the impact, optimize in-flight campaigns using on-demand analytics, and plan future strategies based on ROI. You can access full-funnel analytics, including clicks, detail page views, and sales, to discover new sales opportunities and optimize your overall digital strategy.&#x20;

The tool measures non-Amazon Ads media and is available for professional sellers, vendors, KDP authors, and agencies with clients selling on Amazon.&#x20;

It's currently being incorporated into the Advertising Beast ecosystem.

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This feature is currently in development.
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