Standard reports
With the goal of saving time, the app provides a set of predefined data table reports for each data model. These are visible to anyone with access to the account or the guest login URL.
Each of these standard reports, in addition to filtering and sorting data, comes equipped with the following features:
Navigation through different data ranges.
Multi-period comparison.
CSV data exports of filtered views.
Column customization with all available dimensions and metrics.
Available standard reports per model
Monthly Overview
The monthly overview tab displays historical data, sorted in a descending manner by year and month.
ASINs
The ASINs tab displays totalized ASIN data from ads and amazon business reports. It is only available for monthly periods.
ASINs (Ads Only)
The ASINs (ads only tab) displays attributable ad data (sponsored products and display) for each ASIN on the selected account(s).
Portfolios
The portfolios tab displays totalized data by portfolio for the selected account(s).
Campaigns
The campaigns tab displays ad data for each campaign for the selected account(s).
Ad Groups
The ad groups tab displays ad data for each ad group for the selected account(s).
Product Ads
The product ads tab displays ad data for each product ad for the selected account(s). Only sponsored products and display data is available on this tab.
Targeting
The targeting tab displays ad data for each targeting record (keywords, automatic targets, product targets) for the selected account(s).
Search Terms
The search terms tab displays ad data for each search term that reported traffic on a given data range for the selected account(s).
Accessing standard reports
To open a predefined report:
Select the account(s) to be reviewed*.
On the main navigation bar, choose "Reports".
Choose the tab that corresponds to the model to be reviewed.
To access standard reports as a guest use the provided guest login URL. Model tabs will be available upon login.
* Monthly overview is available for only one account at a time.
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